Parametric Tower Research
An exhibition designed as a total work of art by Zaha Hadid with rubber flooring from objectflor
" The “Parametric Tower Research” visual showcase presentation by Zaha Hadid in Cologne allows for exhibits and exhibition architecture to meet in an exciting dialogue. "
A particular feature of the presentation of the work is the interplay of the objects exhibited and their form of presentation in the dedicated space. The classic spatial elements of floor, wall, and ceiling merge with tables and plinths to create a form of stenography in Black and White, developed uniquely for this space. objectflor provided the rubber floor covering for the floor, an integral part of the artistic conception.
The black rubber floor covering ARTIGO MULTIFLOOR / ND - UNI lends atmosphere to the space, creating with the amorphous white forms upon it the link between the models on display, the presentation tables, and the wall design concept. The exhibition was shown as part of the IMM Cologne Furniture Fair 2012 in Cologne, and from there has moved to be shown in Hamburg, Munich, and Rotterdam as well.